About


Board of Directors

Jeff Castelaz, Co-Founder and Chairman of the Board

Jeff is Pablo’s Papa, and the co-founder of The Pablove Foundation. Jeff is President of Warner Music Group’s Elektra Records, a label founded in 1950 that has been home to The Doors, Metallica, The Cure and hundreds of other acts. Elektra is currently home to a dozen artists, including Fitz and the Tantrums and Ed Sheeran. Through his company Cast Management – founded in 1990 – Jeff manages Dropkick Murphys and record producers Tony Hoffer and Justin Meldal-Johnsen. He is from Milwaukee and attended Milwaukee Trade and Technical High School and Marquette University.


Jo Ann Thrailkill, Co-Founder and Executive Director

Jo Ann is Pablo’s Mommy, and the co-founder of The Pablove Foundation. For the 15 years prior to Pablove’s inception, she was an Executive Producer in the music video and television commercial industry, guiding a roster of directors through hundreds of jobs with bands, record labels and ad agencies. She produced many award-winning music videos, including the Grammy award-winning ‘Learn To Fly’ by Foo Fighters. Jo Ann grew up in the heart of New Orleans and attended Louisiana State University.


Rob Goldklang

Born and raised in southern California, Rob met Jeff early on in their music careers through the band Citizen King. They kept in touch for over 15 years. Rob is the VP of Alternative Radio Promotion at Warner Brothers Records and enjoys collecting music when he’s not spending time with his wife and two daughters.


Scott Keys

Scott Keys

Scott is chief administrative officer for Kayne Anderson Capital Advisors. He is responsible for managing all facets of Firm administration. Prior to joining Kayne Anderson in 2009, Scott served as the CFO of Indymac Bank from 2002 to April 2008. He was also with Ernst & Young LLP from 1986 to 2001, including four years as an audit partner specializing in the financial services industry. Scott earned a B.S. in Accounting from Loyola Marymount University in 1986. He is a Certified Public Accountant.


Dr. Leo Mascarenhas

Dr. Mascarenhas is a pediatric oncologist at Childrens Hospital Los Angeles (CHLA) and was Pablo’s oncologist throughout his treatment at CHLA. He is an Associate Professor of Pediatrics at the Keck School of Medicine/University of Southern California. He also serves as the Director of the Clinical Trials Office at the Children’s Center for Cancer and Blood Diseases at CHLA and is the Principal Investigator for the Children’s Oncology Group (COG) at CHLA. Dr. Mascarenhas graduated medical school from St. John’s Medical College in Bangalore, India, and also holds a Master of Science in Clinical and Biomedical Investigations from the University of Southern California. He is certified by the American Board of Pediatrics and the sub-board of Pediatric Hematology/Oncology. He is listed in Best Doctors in America, Southern California Super Doctors and Pasadena Top Doctors. In addition to advising The Pablove Foundation Board of Directors on pediatric cancer developments within the medical community, Dr. Mascarenhas leads the Scientific Advisory Committee.


Alan Sartirana

Alan is the co-founder of Filter Magazine/Filter Creative Group, and a renowned pioneer in the music, entertainment and ad agency worlds. He is a long-time friend and work-colleague of Jeff’s, and his son Sebastian was a playmate of Pablo’s. As a member of the Board of Directors, Alan leverages his strategic marketing and advertising background and his passion for the cause to extend the national reach and awareness of The Pablove Foundation and its mission.


Rhea Scott

Rhea Scott

Since its founding in 1998, Rhea Scott has been the President of Little Minx.  Little Minx focuses on creating artistic and commercial opportunities for its talented directors.  The directors of Little Minx have worked with Goodby, Silverstein & Partners, Saatchi & Saatchi, TBWA/Chiat Day, Draftfcb, JWT, Wieden+Kennedy, Publicis and Leo Burnett, among others.  Before Little Minx, Rhea was Head of Music Videos at Propaganda Films, a prestigious music video, commercial and feature film production company where she collaborated with 45 directors including, David Fincher, Stephane Sednaoui, and Michael Bay.  Additionally, she has also Executive Produced Grammy Award winning music videos with prominent recording artists; notably, the Red Hot Chili Peppers, Madonna, the Rolling Stones, Lauryn Hill and Jay-Z.  Today, Rhea continues to produce Oscar, Cannes, Clios, D&AD, One Show, AICP, Grammy, and MTV award winning works with artistic resonance and social consciousness.